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Who is the CEO of Endeavor Group Holdings, owner of UFC?
Ari Emanuel is a big-shot Hollywood agent and the co-founder of Endeavor Talent Agency, which merged with William Morris Agency in 2009. He is also the real-life inspiration for Ari Gold, the charismatic agent on HBO’s Entourage. On Apr. 2, 2023, he announced a $21 billion deal to acquire WWE from Vince McMahon and combine it with the UFC to create a combat-entertainment powerhouse._x000D__x000D_