Questions and Answers about
Alcohol
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in FoodWhat’s Coca-Cola’s first ready-to-drink alcohol beverage?
Answer: Lemon-Dou, Coca-Cola’s first ready-to-drink alcohol beverage, was launched in Japan in 2018. It was Coca-Cola’s first entry into the alcohol beverage market since the late 1970s when the company owned a winemaker in California. Coca-Cola announced its latest alcoholic product on June 13, 2022: a can of the iconic cocktail Jack & Coke. It…
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in PlacesWhy did Japan launch a nationwide campaign to boost alcohol consumption?
Answer: The Japanese government has launched a nationwide campaign to encourage people to drink more alcohol after alcohol consumption had fallen to an average of 75 liters per person a year in 2020, accounting for 1.7% of Japan’s tax revenue, down from 5% in 1980. Japan’s health ministry hoped the campaign would also remind people…
